Podcast Interview - The Author Demonstrates 15 Engagement Techniques. (7-Minutes)
How to Grab Attention and Hold It!
Start with a Personally Important Problem.
Like Short Attention Spans. This is our Hook!
Make it even Worse.
“If they’re not listening they’re not learning. If they don’t care, they don’t hear. Even the best teachers are struggling!”
Can’t find a solution. “
We are trained to teach, but not to motivate internally.” Outside of our lane. We aren’t Neurologists. Hopeless.
Non-Verbals -
Tone, Facials, Hand Gestures… (Congurent and Expressve). Serious at first, then changes to hopeful and encouraging. (laughs) “How about some Good News?… it’s not complicated…”
Leave Gaps -
Like… ”Snap, Crackle …” Irresistable. Un-Ignorable. Magnetic.
Hand Gestures -
Open palms, + “…work all day to change the BRAIN…” + Show fingers with numbers - “…triggered into attention (1) , curiosity (2), nostaglia (3) …” + “Clicked the right button..” Subtle yet super powerful!
Personal Experience -
You said “Pop!” You felt the need to fill the irresistable “Gap”. Huge validation! Proves truth. Raises belief and ownership and buy-in.
Give Hope -
“The problem is - being untrained.” You simply haven’t learned it ….YET!
Tell Why!
Our instincts, like being startled, won’t change. So we need to learn to work with them.
Use powerful, personally relevant analogies, with passion.
“A riveting novel that pulled you in…”
Instinctively Important -
Emotions, and Curiosity. Tension/Release, Conflict/Stress, Mystery/Wonder, Humor/Happy…
Connect Content Seamlessly -
Great teaching can do the same as a great novel! (Ahaaaa…!)
You can do it!
“Simple recipes you can use…”
Use cool quotes -
Ben Franklin “…Involve me and I learn!”
Weird Words are Wonderful -
“See the ‘W’ ?” Like “Sherlocky” (more gestures). And “Un-Ignorable”. Or “Your brain bumped into it! ” .
